It was a late night last night of updating and improving and in the process of doing that it got me thinking . . .
An online business, and even more so an internet network marketing business, can really get you scratching your head sometimes. We're conditioned to think in a linear fashion. Do this and get that result is really how we think. Work 40 hours a week and get paid for 40 hours of work.
It's how we grew up and for most of us it's how we were conditioned to think about our results in life. When it comes to business this isn't always the case, and really most of the time it's not the case.
Business is not a linear thing. Just yesterday I was sitting at my computer scratching my head. 2 people joined my business directly in the last 2 days.
Not something to complain about, after all I never call a single lead and that's the way things work most of the time in my business, but this time it was a little different.
You see during that period I had absolutely no ads running for my business and still 2 people joined with me as their sponsor without me having to do a thing.
Why is it so easy now? Well, once you have passive traffic coming your way good things happen and you don't have to do anything additional actively for those good results. But this can get people confused. I know it did for me for a long time.
Some days would be great with little effort and some days would be not so great with a Herculean effort. What the heck right? That's business for you. It's not linear.
You set it up and once you get all the pieces in place sometimes the results flow like the mighty Amazon and others well just one lead would keep you going. This shift stunts most. They still want to think that their efforts should correlate directly to their results and when it doesn't, it frustrated the heck of them.
The best advice is settle down, know your conversion figures, and just keep on pushing.
Let me tell you . . . If you have a great marketing system, you're doing the right things for generating interest in your business via your marketing system you're on the right track despite what the results show. They will exceed your expectations in the long run.
Think about your business like this. It'smore like having a boat tethered to port by several ropes than going to the J.O.B. You may spend a huge effort getting one rope off and you've made progress, but there is still 8 more ropes to go and nothing's moving. You've made positive progress and you know it, just don't let money be the only marker of your success in the beginning. That will come.
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